Inspiring Pinterest Marketing Case Studies

Pinterest has some powerful marketing superpowers, so I created a blog post giving it appropriate recognition by sharing a few of my client's case studies.

From increasing website traffic, raising brand awareness, or boosting email signups, Pinterest may be the marketing solution you're looking for.

Hustle Sanely by Jess Massey

This client wanted to continue with an effective organic Pinterest strategy and explore new features on Pinterest, which we achieved through Tailwind and consistent weekly Idea pin creation.

I also set up this client's Pinterest shop - connecting her Shopify catalog and attaining verified merchant status.

This is what this client had to say:

"She has a high attention to detail, is someone who takes initiative, communicates clearly, and frequently brings new ideas to the table to help boost our presence on Pinterest. We never had to worry about Pinterest falling through the cracks because Claudia nurtured our account with such care.

She got the "Verified Merchant" status for our Pinterest account, which was a major win! If you're looking for someone to take the guesswork out of your Pinterest strategy, look no further because Claudia is the person for the job!"

Hello Happen / The Brand Cure Podcast by Ashley Chymiy

I worked on Ashley Chymiy's Pinterest account from April 2022 until the end of July 2022. Her content was already resonating with her audience on Pinterest, but she needed to make some updates on her account to suit Pinterest's new updates and algorithm. So I came in to make some updates, including working on her Pinterest tag and there was a significant improvement from the time I started working on her account:

This is what Ashley had to say:

Working with Claudia has been such a treat – after the initial setup and answering her questions, I've been able to focus on other things and priorities because I know Claudia has everything handled. She doesn't need me answering questions or making decisions throughout the month, but she's still very open to my suggestions and ideas when I reach out, and incorporates my new content into new pins seamlessly. My Pinterest account has been in such capable hands with Claudia these past few months, and my reach and incoming traffic have grown significantly as a result! Thank you Claudia!

ThePinkInk®

I started working on The Pink Ink's Pinterest account from the beginning of September 2020, and I am still working on this account. When I started working on this account, there was 3111 outbound click to this client's domains. At the end of January 2023, this client had 42,024 outbound clicks to their domains. However, besides an extensive organic Pinterest strategy, I have also used low-budget Pinterest ad campaigns to grow this client's account.

Unfortunately, I did not take a screenshot of the analytics when I started working on the account in 2020. However, I could go back to September 2021 to compare this month's outbound clicks to January 2023.

September 2021

January 2023

This is another client that I set up a Pinterest shop for and ensured her account aligns with all the new Pinterest features.

Pinterest is one of this client's primary web traffic sources and helped to grow her business.

This is what she has to say:

Claudia has become my right-hand woman! We've been working together for over two years now, and I couldn't be happier. We started working with my Pinterest account and helped grow it to 4M monthly views. She now assists me with the overall business, including product and course launches, data measurements, Pinterest ads, lead generation, and more. I'm so lucky to have her as part of my team!

Pinterest Ad Campaign successes

These results were for a masterclass lead magnet; we ran a low-budget campaign of approximately $15.00 daily ad spend. These are the results for the whole month of January 2022. This client received 597 signups at $0.75 per signup.

We ran a low-budget campaign for a free challenge lead magnet for $15.00 - $20.00 a day. These are the results for the whole month of March 2022. This client received 1133 signups at $0.54 per signup.